Enhancing Brand Positioning through Iconic Event
Curry Day was conceptualised as a celebration of curry as a part of
national identity. The week-long event was a success and witnessed
many firsts;
Spice Pounding Competition; Curry Eating Competition and even a
Curry Man!
Brand Alliance’s Strategic Programmes:
EVENT CONCEPT
STRATEGIC COMMUNICATIONS ADVISORY
EVENT NAMING & IDENTITY CREATION
INTEGRATED BRAND MATERIALS CREATION
EVENT MANAGEMENT
PUBLICITY & MEDIA RELATIONS
STRATEGIC COMMUNICATIONS ADVISORY
EVENT NAMING & IDENTITY CREATION
INTEGRATED BRAND MATERIALS CREATION
EVENT MANAGEMENT
PUBLICITY & MEDIA RELATIONS